CANNES 2026
SILVER LION Film Consumer Goods
BRONZE LION Film Craft – AI Craft category
SHORTLIST Film Single-Market Campaign
SHORTLIST Digital Craft – AI CRAFT
CICLOPE 2026
SHORTLISTS (award show october)
AI Craft - AI in Film Production
AI Craft - AI in Post Production
Direction - New Talent in Commercials
2026 GLOSSY FASHION AND LUXURY AWARDS
Best Brand Marketing Campaign
L’Ultimo Uomo Reale is a film that uses AI not simply as a tool, but as the idea itself. The only real thing in the film is the leather bag from The Real Real, the leading luxury resale platform.
For The RealReal, authenticity is not a feature. It is the business.
SILVER LION Film Consumer Goods
BRONZE LION Film Craft – AI Craft category
SHORTLIST Film Single-Market Campaign
SHORTLIST Digital Craft – AI CRAFT
CICLOPE 2026
SHORTLISTS (award show october)
AI Craft - AI in Film Production
AI Craft - AI in Post Production
Direction - New Talent in Commercials
2026 GLOSSY FASHION AND LUXURY AWARDS
Best Brand Marketing Campaign
L’Ultimo Uomo Reale is a film that uses AI not simply as a tool, but as the idea itself. The only real thing in the film is the leather bag from The Real Real, the leading luxury resale platform.
For The RealReal, authenticity is not a feature. It is the business.


