Every creative is a writer.

I created these epic radio spots, for Virgin Atlantic, with Elizabeth Polkinghorne
my writer at the time and great friend always. Our concept of British ex-pats losing
their vocabulary while living in the US and being able to get it back by travelling
“home,” required us putting in countless hours developing the narrative that used
terms that are said differently here and there.

This campaign pushed us both to become better writers, today I appreciate language
immensely and truly belive it is a skill that all of us need to develop.